Advertising Frenzy!

Advertising controls our TV, radios, roadsides, newspapers, and magazines. Today's world is obsessed with the constant competition of brand names. "Hype" by Kalle Lasn and "No Logo" by Naomi Klein both talk about how advertisements are a huge part of our every day lives. Advertisements are "dumped" into North America's collective unconscious in huge amounts each and every day. Lasn` essay more describes the history of advertising and the evolution of the whole ordeal. Both authors make the same point about the way advertising gets into our heads by the constant repetetivness of each ad. No matter which way your eyes look they will come across at least one or more ads in a matter of minutes. Advertising is about hawking products ( Lasn 246). Ads are seen as a way for poeple to buy thier product but in reality most people find advertising to be an annoyance, I know I feel that way. When paying $35 for a little T-shirt that says, for example, Hollister is a ridiculous price, but along with buying that shirt you are now a free advertisment for their company brand which many people do not realize.